Topic · 106 articles

Search Engine Optimization

Local and organic SEO without the jargon. Rankings, Google Business Profile, schema and the technical fixes most small business sites are missing.

Google Posts: The Free Advertising Most Businesses Ignore

A free ad slot sitting unused Google lets you publish updates directly to your Business Profile, offers, events, news, right…

July 16, 2026 · 1 min read

Speed is invisible until it’s costing you A slow site doesn’t announce itself. Visitors just quietly leave, and you never…

July 15, 2026 · 1 min read

“Near me” isn’t a keyword, it’s a neighborhood A lot of local businesses write one page about their whole city…

July 13, 2026 · 1 min read

Rodriguez, Founder of Rocket Web Designer Why this is the one thing I tell every single client to fix first…

July 9, 2026 · 8 min read

Traffic isn’t the problem, the site is Most sites I audit don’t have a traffic problem, they have a conversion…

July 8, 2026 · 1 min read

Star average isn’t the whole story Every local business owner obsesses over their star rating. 4.8 feels better than 4.5,…

July 6, 2026 · 1 min read

Traffic isn’t the goal, it never was Every week I talk to an owner who says the same thing: “I…

July 2, 2026 · 2 min read

Picture this: the same message, translated, landing completely differently Picture this. A business runs its English homepage through an automatic…

June 29, 2026 · 5 min read

The number people panic about for no reason Someone opens their analytics, sees a bounce rate of 78%, and concludes…

June 26, 2026 · 5 min read