Search Engine Optimization
Citations: The Boring SEO Work That Still Matters
Real talk: nobody gets excited about citations. It’s the least glamorous item on any local SEO list, and it’s also…
Topic · 112 articles
Search Engine Optimization
Local and organic SEO without the jargon. Rankings, Google Business Profile, schema and the technical fixes most small business sites are missing.
Most read in Search Engine Optimization
Why Your Service Area Listing Is Probably Too Wide
The Review Engine – Asking, Capturing, Responding – Local Service…
Seasonal Google Posts: Timing Them Right
Search Engine Optimization
What Actually Happens During a Website Audit
Let me pop the hood on this, because “website audit” gets used to describe a lot of different things, and…
Search Engine Optimization
Duplicate Content and Why It Quietly Hurts You
A landscaping company I looked at a while back had eleven city pages. Eleven. Same layout, same three paragraphs, same…
Search Engine Optimization
Seasonal Google Posts: Timing Them Right
Real talk: most business owners treat Google Business Profile posts like a chore they knock out whenever they remember. A…
Search Engine Optimization
Why Your Contact Form Might Be Silently Failing
A client called me in a panic. Not because her leads had dropped off, that’s the usual call I get.…
Search Engine Optimization
What “Near Me” Searches Actually Look Like on Mobile
Someone types “plumber near me,” gets a map with three results, and taps one, usually within seconds. Are you the…
Search Engine Optimization
The Broken Link Checklist Every Site Needs
Let me pop the hood on something most business owners never look at: what actually happens when a link on…
Search Engine Optimization
Neighborhood Facebook Groups: An Underused Local Channel
Real talk: when was the last time you searched Google before asking a neighborhood Facebook group who to call? If…
Search Engine Optimization
SSL Certificates: What Actually Happens Without One
Let me pop the hood on something that’s costing sites traffic every single day without a single complaint ever showing…
