Search Engine Optimization
WordPress Plugins You Probably Don’t Need
Fourteen plugins doing what three lines of code would handle I audit WordPress sites regularly and the pattern is always…
Topic · 112 articles
Search Engine Optimization
Local and organic SEO without the jargon. Rankings, Google Business Profile, schema and the technical fixes most small business sites are missing.
Most read in Search Engine Optimization
Why Your Service Area Listing Is Probably Too Wide
The Review Engine – Asking, Capturing, Responding – Local Service…
Seasonal Google Posts: Timing Them Right
Search Engine Optimization
Before-and-After Photos That Actually Sell
Real talk: this is the easiest content you’ll ever create You’re already doing the work. You’re already at the job…
Search Engine Optimization
GBP Categories: Most Businesses Pick the Wrong One
Real talk: your category is probably too broad “Contractor.” That’s what half the trades in Broward pick as their primary…
Search Engine Optimization
The Real Cost of $3/Month Hosting
Your site loads. Pages appear. The contact form sends. So the $3 a month hosting plan is doing its job,…
Search Engine Optimization
Three Reviews Is Not a Strategy
Real talk: you asked once, got three, and stopped. I see this pattern with your nail salon, your AC guy,…
Search Engine Optimization
Your Website Is Not a Miata. Stop Tinkering.
I restore an old Miata on weekends. It’s a project car, which means it’s never finished, and that’s fine, the…
Search Engine Optimization
How to Read a Competitor’s Website Like a Detective
Every business owner checks their competitors’ websites. Most of them scroll through, feel vaguely threatened or vaguely superior for about…
Search Engine Optimization
HTTPS, Redirects, and the Errors That Cost You Rankings
Let me pop the hood on something most business owners never think about: what happens in the split second before…
Search Engine Optimization
The Google Q&A Section Nobody Monitors
Real talk: you have a questions and answers section on your Google Business Profile right now, and you’ve probably never…
