By Tina Lively
Not glamorous, still important
Citations, your business name, address, and phone number listed consistently across directories, aren’t exciting to talk about, but they’re still part of how Google decides how much to trust your listing.
The consistency problem
One directory has your old address, another has a slightly different phone number, another spells your business name differently. Each mismatch chips away at Google’s confidence in your information.
Fix what you can find
Search your business name across major directories and check for mismatches. Update what’s wrong, and where possible, claim listings you didn’t know existed.
It’s not fast work, but it’s worth doing once
Cleaning up citations is tedious, but it’s a one-time project that keeps paying off, not something you have to repeat constantly once it’s done right.
Want your citations cleaned up and consistent? That’s part of our SEO service.
