Logistics & Transport · California - New York

Bicoastal Medical Transport

Full launch - website and print materials

Web Design Branding Print Materials Brochure Design
Bicoastal Medical Transport
The Brand Kit

Every file, and what it is for.

A logo is not one file. This is the whole system, grouped by shape and sitting on the ground each version was drawn for, so nobody has to guess which one to reach for.

Landscape

Wide lockups for anything with a header: the site, invoices, email.

Bicoastal Medical Transport primary lockup by Rocket Web Designer
Primary lockupUsesWebsite header, invoices, email signatures#FFFFFF

Marks and elements

The pieces that carry the brand when the full name does not fit.

Bicoastal Medical Transport brand mark by Rocket Web Designer
Brand markUsesBrowser tab, app icons, watermarks#FFFFFF
Bicoastal Medical Transport primary lockup by Rocket Web Designer
On brand colorUsesSocial posts, accents, print collateral#0E69A8
Bicoastal Medical Transport primary lockup by Rocket Web Designer
On brand tintUsesSection backgrounds, cards, quiet placements#F3F7F9

Palette

Every ground the kit is built to sit on.

Dark Blue#0E69A81 asset
Pale Grey#F3F7F91 asset
White#FFFFFF2 assets

The Challenge

The problem we were asked to solve.

Bicoastal Medical Transport needed everything built from the ground up, a professional website that communicated the credibility and reliability required in medical transport, plus print materials to put in front of referral partners and healthcare facilities.

Our Approach

What we did, and why.

We built their website to get the business operational online immediately, then designed a full brochure and print material suite to support their sales and referral outreach. Everything was built to communicate trust, critical in the medical transport space.

Bicoastal Medical Transport desktop website
Desktop — click to enlarge
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