Finding a Web Design Company Shouldn’t Be a Gamble
We’ve all heard horror stories that our clients encounter when looking for a web design company. You hire someone to build your site, and six months later, you’re out thousands with a half-finished homepage and radio silence. Sound familiar? Don’t let that be you.
Looking for a web design company is about more than just a pretty portfolio. You need strategy, communication, SEO, support, and above all -> partnership.
Let’s dive into the most common mistakes people make during this search, so you don’t end up learning the hard way.
Choosing Based on Price Alone
Yes, budgets matter. It’s super tempting to go with the cheapest quote. But in web design, you often get what you pay for. Low-budget designers may skip discovery calls, rush through your project, or reuse someone else’s template.
46% of consumers say a website’s design is the top factor in deciding the credibility of a business. https://www.bluecorona.com/blog/importance-of-great-web-design/
Solution:
Focus on value. Look for a company that takes time to understand your goals and offers a clear roadmap for results.
Not Checking Their Portfolio Thoroughly
You found a few decent screenshots…great. But have you tested their sites on mobile? Do the links work? How fast do the pages load? Can you tell what the business does in five seconds or less?
Red flag: Their work looks cookie-cutter or lacks basic UX standards
Solution:
Review at least 3 live examples. Test on mobile. Look at variety and functionality, not just visuals.
Ignoring the SEO Conversation
Your site isn’t just a brochure, it’s your #1 marketing tool. If your new site doesn’t show up in Google, what’s the point? A real web design company bakes SEO into the process from the jump—not as an afterthought.
75% of users never scroll past the first page of Google. https://www.imforza.com/blog/8-seo-stats-that-are-hard-to-ignore/
Solution:
Ask this: “Do you build websites with SEO in mind from day one?” If they can’t answer confidently, move on.
Falling for the “One-Size-Fits-All” Package
Some web companies crank out template sites like they’re flipping pancakes. The problem? Your business is unique, and your website should reflect that.
Solution:
Ask for: A custom strategy session. If they offer one-size-fits-all pricing without even asking about your goals, that’s a red flag.
Ignoring Post-Launch Support
A site launch is just the beginning. Plugins need updating. New content needs to be added. Designs get refreshed. You need a company that won’t ghost you after go-live.
70% of small businesses say maintaining their website is time-consuming or confusing.
https://www.clutch.co/web-designers/resources/why-small-businesses-struggle-websites/
Solution:
Avoid this mistake: Ask what happens after launch. Is training included? Do they offer maintenance plans?
Final Thoughts
You’re not just hiring a designer, you’re hiring a partner
The right web design company will save you time, money, and stress.
Looking for a web design company isn’t about hiring a tech team, it’s about choosing a long-term partner. A team that understands your goals, protects your time, and treats your site like an asset.
Ask questions. Do your research. And most importantly, trust your instincts. If you want it done right the first time, don’t rush into the wrong hands.
Further Reading
Looking for a web design company doesn’t have to be overwhelming. These additional resources will help you hire smarter and avoid the most common pitfalls:
– Rocket Web Designer – How To Start Your Own Business With Ease: A Step-by-Step Guide
– Forbes – Five Tips For Hiring A Web Development Agency
– Smashing Magazine – Guide To Designing A Good User Experience
Have any questions?
We are to help answer any questions you might have regarding web design & marketing.
